User-Centered Design


User-Centred Design or UCD for short is a process of steps one takes to think of what needs the user will need for the end project. Starting with the research So we can get ideas out about the user to understand what they want and depending on the outcome you can then make assumptions on the users behaviour in real world tests. This helps with he design process as it makes you think in somebody else’s mindset so you can test theories seeing if the product will be suitable for the user and if not then you will adapt the product to fit the user. This is also good for designing as you can keep adapting on things to make it the best product for the users needs.

Such as if you have Joe Bloggs, you then will look into how old id joe where is he from? what is she doing? Why is this product suitable for joe? What dose he like? Why will he use it? and so on.. This gives you some idea how joe lives and why his interests to understand who they are and what they like.

Also what is useful in research is using Personas. This is so you can get an idea of a group of different individuals that may be interested in the product so they would be able to use it aswell but seeing as they arent the same person so they will use the app in different ways and for different reasons. So just like the main person you create some fake personas with ambitions, hobbies and interests. This all goes forward to base what the product will turn out like.

  • Cooperative design: involving designers and users on an equal footing. This is the Scandinavian tradition of design of IT artifacts and it has been evolving since 1970.
  • Participatory design (PD), a North American term for the same concept, inspired by Cooperative Design, focusing on the participation of users. Since 1990, there has been a bi-annual Participatory Design Conference
  • Contextual design, “customer-centered design” in the actual context, including some ideas from Participatory design
  • The design is based upon an explicit understanding of users, tasks and environments.
  • Users are involved throughout design and development.
  • The design is driven and refined by user-centered evaluation.
  • The process is iterative.
  • The design addresses the whole user experience.
  • The design team includes multidisciplinary skills and perspectives.

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